Blue Mountain Resort is committed to safeguarding your privacy online. We at Blue Mountain Resort have posted this privacy statement to help you, the user, understand how your personal information will be treated.
Blue Mountain Resort receives and stores any information you enter on our website, app, or give us in any other way. You can choose not to provide us with personal information but you may be unable to take advantage of certain features Blue Mountain Resort offers such as purchasing a season pass or reloading your lift ticket online. Information we collect includes, but is not limited to your name, age, birth date, email address, mailing address, phone number, etc.
Blue Mountain Resort will not sell your personal information to any third party companies or organizations. From time to time, Blue Mountain Resort may send you promotional items or special event information regarding items we think may be of interest to you.
We use Google Analytics first-party “cookies” and the DoubleClick third-party “cookie” for reporting and advertising. These first-party and third-party cookies are used together to help us better understand your interests and online behavior in an aggregate and anonymous form. The Google Analytics first-party cookies are used to compile statistical information and reports on aggregate visitor activity on our website. We use third-party cookies to enable Google Analytics demographics and interest reporting, which allows us to understand, in aggregate, the age, gender, and interests of our visitors. In addition to this, we use first-party and third-party Google Analytics and DoubleClick cookies for remarketing purposes. Remarketing allows our ads to be delivered to visitors on other third-party websites within Google’s Display Network after they leave our website. This advertising directly relates to offers that may be of interest to you based on your prior website visit. We gather this information from third parties through Google’s Display Network. None of the data we collect from first and third party cookies can be linked to an individual person, nor is this data able to personally identify any visitor to our website.
Additionally, Google will not associate your IP address with any other data held by Google. In summary, your anonymity is safe. If you wish to opt out of Google Analytics or Remarketing with Google Analytics, you can download the Google Analytics opt-out browser add-on and follow the instructions provided or you can change your ad settings here. You may also delete cookies from your internet browser by following your browser’s instructions.
Blue Mountain Resort contains links to other web site Strategic Partners. Blue Mountain Resort does not control, and is not responsible for, the privacy practices or the content of these other websites. Please review their privacy policies for further information.
If you have any further questions about this policy or other practices of Blue Mountain Resort, please email information@skibluemt.com or call 610.826.7700 for more information.
